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Gridlogic career site
Marketing · Hyderabad

Marketing Analyst

Location: Hyderabad (Work from Office)

Experience Level: 3 to 5 years

Gaming industry experience is preferred

Department: Marketing

We are looking for a talented Marketing Analyst who will be responsible for analyzing, optimizing, and tracking the performance of our marketing campaigns, particularly those aimed at driving app downloads. The ideal candidate will possess exceptional analytical skills, and a strong grasp of the marketing fundamentals of online and offline marketing techniques.

Role Description

  • Developing Marketing Strategies: Crafting campaigns to attract new players and retain existing ones.
  • Analyzing Market Trends: Researching and analyzing the gaming market to identify opportunities for promotion and growth.
  • Managing Campaigns: Overseeing online and offline marketing campaigns to ensure they align with the brand's goals.
  • Content Creation: Generating engaging content for various platforms to promote the rummy game.
  • Performance Tracking: Monitoring campaign performance and making data-driven decisions to optimize strategies.
  • Budget Management: Allocating and managing the budget for marketing initiatives to maximize ROI.
  • Innovation: Continuously seeking innovative ways to promote the game and engage with different audience segment

Requirements

  • 3–5 years of experience in marketing technology, market research, analysis, and the creation of marketing contents.
  • Proficiency in marketing platforms, automation, analytics tools, and data integration solutions.
  • Strong analytical skills with the ability to interpret data, identify inconsistencies, errors, and flow issues, and then develop solutions to address them.
  • Basic understanding of APIs, data integration, and data pipelines is an add-on.
  • Excellent communication and collaboration skills, with the ability to work cross-functionally with marketing and tech teams.
  • Detail-oriented with a focus on accuracy and quality in data management and analysis.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and requirements.
  • Super detail-oriented and meticulous with work.
  • Strong time management & prioritization skills.
  • Self-motivated and excited to work on different projects.
Department
Marketing
Locations
Hyderabad

Hyderabad

Workplace & culture

We are passionate about all that we do – our products, our company, our markets, our industry and everything in between. What keeps us close to each other is a shared intense desire to bring the best into the world and having fun while we’re at it! 

About Gridlogic

Gridlogic has emerged as one of India’s rapidly growing groups with operations in 3 countries. Though young, the company is by no means short of expertise. It employs people worldwide and is well respected in India as one of the largest gaming technology companies, known for its aggressive approach, strong values and inspiring business ethics. We are a diversified technology services group with interests in gaming, data management and business transformation, and export high-tech gaming services to global partners.

Started in the year 2008, Gridlogic has enabled millions of players and technology clients and partners to ride the digital wave in creating value for all stakeholders. The group has been a market leader in producing innovative next generation technology for the regulated & emerging markets. It delivers end-to-end solutions to world leading brands and brought Artificial Intelligence (AI) into skill gaming as innovation.

Today, Gridlogic is one of the most sought after gaming technology service providers across the globe with high profile clients and holds a firm leadership position in the industry. It is also expanding into newer avenues and is emerging as a preferred employer in the industry with its new age people policies.

Marketing · Hyderabad

Marketing Analyst

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